Introducing AllUnite Analytics: Inventory Management System

1. The AllUnite Inventory Management System. The Inventory Management dashboard is a comprehensive solution that allows you to efficiently manage and monitor your OOH inventory. With just a few clicks, you can access a wealth of information about your frames, assets, and parameters. The intuitive dashboard design ensures you can easily navigate the various features and functionalities.
2. Data and Insights for Analytics. Our Inventory Management Dashboard provides you with a wide range of data and insights to fuel your analytics efforts. From frame details such as name, location, and code to attributes like postcode, lat/long, environment group, and tags, you have access to a comprehensive set of information. The dashboard also offers real-time data integration through sensors, ensuring you always have the most up-to-date information.
3. Key Metrics Analysis. One of the key features of our dashboard is the methodology for VA factor calculation. This methodology, developed by Route Research and supplied with real-time insights, allows you to calculate the Visibility Adjusted (VA) factor for each frame dynamically, giving you a deeper understanding of its impact and effectiveness. Additionally, the Impression model, which is based on real-time data, provides valuable insights into the reach and engagement of each of your inventory.

Benefits for OOH Media Owners AND JIC

• Efficient Inventory Management
  Easily edit and add assets, frames, and different frame parameters. Update frame properties, change screen locations, and add or remove presentation pictures with just a few clicks. The dashboard streamlines the entire inventory management process, saving you time and effort.
• Enhanced Inventory Classification and Audit
  You can fine-tune your campaigns for maximum impact with access to detailed frame attributes and mapping properties. Visualise the visibility cone for frames on the map, toggle street segment visibility, and analyse corresponding impressions, dwell time, and VA factor. These insights enable you to classify your inventory correctly and transparently.
• Advanced filters, Tags, and Inventory Segmentation
  The AllUnite platform offers Points of Interest for every screen within a 500 m radius, providing valuable insights into the locations and demographics of the audience. This information can help marketers and OOH media companies identify and target specific audience segments more effectively. By understanding specific segments for each screen, they can optimise (by filtering in or out) their advertising placements and maximise the impact of their campaigns using tags and environmental segmentation.
• Increased Revenue
  AllUnite's IMS empowers OOH media owners to efficiently manage their inventory, resulting in increased revenue. With real-time data analytics, inventory management, and classification capabilities, owners can optimise their ad spaces, attract advertisers, and maximise their earning potential.

The AllUnite Inventory Management System is a game-changer for OOH media owners. Its user-friendly interface, comprehensive data, and powerful analytics capabilities empower you to optimise your inventory, make informed decisions, and drive better results. Embrace the power of data-driven insights and unlock the full potential of your OOH advertising with AllUnite Analytics.